Hello {User_Name} — Let’s Talk About UX Personalisation

Gone are the days of relying on recommendation engines to customise UX. This is personalisation 2.0, courtesy of Salesforce

“Radically improve the way to create user interfaces by applying Artificial Intelligence and Machine Learning.”

Behavioural psychologist; AI-quisitive; EY UK&I Client Technology & Innovation Officer. Views my own & don't represent EY’s position. catrionacampbell.com