Information Architecture: The New Great Stink

Information architecture and London’s sewer system have more in common than you might think.

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“The way that the structure of the water utilities and sewage utilities are regulated in the UK.”

Even if the super sewer really was the best option possible under the circumstances, this contemporary project and its forerunner together underline a staggering ineptitude in effectively closing the colossal divide between current planning capabilities and the power to meet projected future needs.

“We cannot build ever larger and deeper sewers. That’s just too impractical and costly.”

And she’s right. Where would it end?

Behavioural psychologist; AI-quisitive; EY UK&I Client Technology & Innovation Officer. Views my own & don't represent EY’s position.

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